A Reimagined Coastal Oasis at Reel 'em Inn - The Bend Magazine

A Reimagined Coastal Oasis at Reel ’em Inn

Treat yourself to a springtime staycation with the coastal luxury of Reel ’em Inn

photo of a room inside Reel 'Em Inn located in Rockport, Texas

Photo by Andrea Calo

Spring Break is just around the corner, and getting away is a great way to unplug and reconnect with the family — even if you aren’t actually leaving the Coastal Bend area. That’s where Reel ’em Inn, a newly renovated motel in the heart of Rockport, can help. 

Two and a half years ago, John and Trisha Atwater, along with their friends Michael and Laura Hopkins and Jessie and James Reynolds, embarked on a mission to redefine the Rockport experience. After Michael considered this property and pointed out, “It’s a great pier, and it comes with a motel,” the group was convinced that it was a good investment for their shared vision in an area that they all loved. 

Scenes inside Reel 'Em Inn located in Rockport, Texas.
Photos provided by Reel ‘Em Inn

The decision to renovate was not taken lightly. After operating the motel for a year in its original state, the team saw an opportunity to create something truly exceptional. With meticulous planning and determination, they embarked on an 11-month renovation journey and collaborated with renowned architects and hospitality experts to transform their project into a haven of leisure and entertainment.

The grand reopening in November 2023 marked the culmination of months of hard work and dedication, and Reel ’em Inn emerged as a beacon of modern coastal hospitality. 

The centerpiece of the property is a 1,000-foot pier adorned with 16 green lights, offering guests unparalleled access to the natural beauty of the Texas coast, day or night. “People from all over come to use the pier,” confirmed John. “You can wade directly into the water or fish from the pier.” 

photo of a room at Reel 'Em Inn
Mobile-first service, self-check-in and keyless entry make for a smooth arrival. | Photo by Kenny Braun

The original parking lot was one of the biggest transformations on the property. After removing it from the center of the premises, the motel now features expansive outdoor spaces, including an outdoor kitchen equipped with marine-grade grills. Multiple public gathering areas with comfortable seating and private patios for each room ensure that guests can unwind and socialize in style. 

To completely elevate the guest experience, the owners also partnered with brands like Turtlebox Audio and Duck Camp Apparel to ensure guests have the finest in luxury and comfort during their stay. From smart TVs in every room to custom bath amenities — including a custom scent — no detail was overlooked. 

Scenes from Reel 'Em Inn located in Rockport, Texas.
Photos provided by Reel ’em Inn

The motel’s proximity to the historic downtown area adds to its appeal, with a burgeoning art scene and vibrant cultural district just a golf cart ride away. As Rockport continues to evolve, Reel ’em Inn stands as a testament to the enduring allure of coastal living and why escaping the hustle and bustle of everyday life, even just for a weekend with the family, should be a top priority.  

Contact: reeleminnrockport.com  |  361-558-5200