By: Josh Maxwell Photos by: Aaron Garcia
It is often said that a picture is worth a thousand words. Whether it be a selfie, family photo, or a group shot, pictures capture some of life’s greatest moments. Luckily for the Coastal Bend, no one understands that better than Therese Martinez.
Thanks to their love of DIY projects, interior decorating, and creativity in itself, Martinez and her mother Elizabeth Martinez are the proud owners of Posh & Posy, which found its first brick and mortar location just over a year ago.
As many locally owned businesses have discovered this past year, COVID-19 hasn’t made being an entrepreneur easy in any way. Martinez signed her lease around the same time the pandemic started, in early January 2020. “We didn’t open until about three or four days before Christmas. We had this space for a whole year before we were able to officially open it, and we’re still not fully open yet,” Martinez says.
Martinez is a crafter in more ways than one, and has developed a three-stage plan to take her business to the next level. “Our third phase will be a multi-use space, perfect for a DIY workshop or small shower,” she explained.
Despite struggling in the beginning, Martinez was able to spend more time coming up with new ideas that her clients might want to see. One of these ideas included customized photo rooms clients can book for a myriad of photo opportunities.
“We knew we wanted to eventually open up a series of photo rooms that allow people to come in and pay by the person, and just be creative and have fun,” Martinez says. “Everybody loves taking pictures, and are constantly looking for new spots or spaces to post on Instagram.”
Customer satisfaction is a top priority to Martinez when creating the ideal photoset for her clients. Her creativity comes to life in every detail seen in each setup. In addition to a perfectly curated backgrounds, props and other fun items are available to take your photos to the next level.
“We try to have balloons and confetti on the floor, or other things that might make good Boomerangs. This season, we want to try to bring in light animals such as bunnies or chicks to take photos with the kids,” Martinez says.
She also makes bouquets and decorative balloon arrangements, and has a wide assortment of backdrop rentals available for clients to use at their own events. Knowing how stressful this past year has been for everyone, Martinez strives to be as accommodating to her clients as possible.
“I’m really big on customer service, especially right now. I feel you have to go the extra mile for your client. If we have to give you a special appointment, or get here early or stay late, we will always do the best for our clients,” she says proudly.
While Posh & Posy has grown in the past year, Martinez has emphasized that this is only the beginning for her brand. She also values the immense amount of support she has received from family, friends, and Coastal Bend residents alike.
“2020 has been a wild year of change, learning and lots of growth, but it’s actually been a great year for us,” Martinez said in an Instagram post discussing how grateful she is for the positive outcomes of her hard work.
If you’re ever in need of a backdrop, decorative balloons, or just a fun place to take pictures, Posh & Posy will have you covered. This ebullient and hardworking business is dedicated to giving you exactly what you need to capture your greatest memories.
4343 South Alameda • poshandposy.com • @poshandposy
