Written by Evelyn Martinez and Vanessa Perez
Back in Instagram’s salad days, the app felt less like a condemnation to endless scrolling and more like witnessing a turning point in human history. In its infancy, it held us to no expectations—no monetization, no cookie-cutter trends or “foolproof” ways to manufacture virality. Interactions felt organic and exciting. Posting captured the mundanity that makes life special, and the like button functioned as a virtual way to say, “I see you.”
Nowadays, although this sentiment still exists, the breadth of our current social media landscape requires us to be more intentional in seeking it out. Left unchecked, our feeds can turn into an echo chamber of fruitless discourse and advertisements. Sometimes, we all just need a bit of guidance to reignite that curiosity from the early days. The 50 accounts we’ve gathered here are proof that social media, when curated with care, can still function like a personal blog rather than an algorithm pleaser, and most importantly, inject a bit more local love into your feeds.
Accounts To Follow To Brighten Your Feed
Accounts To Follow To Embrace Arts and Culture
Accounts To Follow To Stay in the Know
Discover the community corkboard >>
Accounts to Follow To Learn Something New
Discover local experts in their fields >>
Accounts To Follow To Be Locally Influenced
Discover Coastal Bend influencers >>
