The YWCA's New Leadership Era Brings on a Dynamic Duo - The Bend Magazine

The YWCA’s New Leadership Era Brings on a Dynamic Duo

The YWCA brings fresh leadership for a new era with two powerhouse women, Esmeralda Herrera-Teran and Mayra Zamora.

Photo by Laro Pilartes

With the arrival of CEO Esmeralda Herrera-Teran and Director of Operations Mayra Zamora, the YWCA is stepping into an exciting new chapter. Rooted in their deep commitment to the community, these two leaders bring fresh energy and vision to the organization. 

Together, they’re laying the groundwork for a future where women of all generations can dream bigger, reach higher and feel supported every step of the way. As a first-generation college graduate and proud Hispanic woman, Herrera-Teran understands what it means to overcome obstacles and create opportunity. Her journey began at the Antonio E. Garcia Arts and Education Center, where she expanded programming, increased funding and built partnerships that empowered youth and families. Herrera-Teran believes she was chosen to lead because of her strong financial expertise paired with her passion for the YWCA’s mission. Her experiences with organizations such as Driscoll Health Plan, Texas A&M University-Corpus Christi and Del Mar College shaped her belief that long-lasting effort creates meaningful change. 

Alongside her, Zamora leads the YWCA with 17 years of experience and creative vision. A bilingual visual arts educator, muralist and community arts leader, her dedication is evident through arts and nonprofit work for underprivileged communities.  

“My goal is to expand the reach and impact of our programs, ensuring they not only meet immediate community needs but also inspire long-term change,” Zamora said. “I hope to make the YWCA a space where every person who walks through our doors feels seen, supported and empowered to thrive.” 

With this vision, the YWCA will continue to promote equity for women and girls led by Herrera-Teran and Zamora’s leadership as they plan to strengthen their initiatives, including YWTeen—a program that supports girls in 4th-7th grades on development issues: making friends; self-image and confidence; making wise choices for their futures; plans to achieve their dreams and more. 

“As a proud Chicana and someone who has navigated challenges in both the arts and leadership spaces, I know firsthand how important it is for women to have opportunities, mentorship and support networks,” Zamora shared. “Working for a women’s empowerment organization matters because it addresses systemic inequities and gives women tools to lead, advocate and succeed.”

Driven by challenging experiences personal to them, Herrera-Teran and Zamora are equally motivated to empower the lives of all women because they believe empowerment changes lives. 

The arrival of this new team signifies the chance to reach women and girls of the Coastal Bend and beyond with fresh perspectives. With opportunities to expand community partnerships and reinforce their mission in innovative ways, their vision is just getting started. 

“At the heart of my work is a simple belief: When you invest in women and girls, you invest in the future of the entire community,” Herrera-Teran said. “As a Hispanic, first-generation college graduate, I am living proof that determination, education and opportunity can change the trajectory of a life. My hope is that every woman and girl who walks through the doors of the YWCA sees not only the resources we offer, but also a reflection of her own potential.” 

Contact: 4601 Corona Drive | ywcacc.org | 361.857.5661